About Us
Sree Madhava Creations was established in 1989 in response to the growing need for quality gadwal handloom jari saree. Madhava, synonymous with the Gadwal handloom cotton and silk jari sarees in the wholesale market and has been a professional in the handloom textile business for over 20 years.
Hailing from a weaver’s family in Gadwal they are started the business in a very small level after getting some expertise in the field of handlooms and they possessed rich knowledge on the quality of cotton, silk and were sarees are traditionally woven in the interlocked-weft technique (called kuttu or tippadamu), often with kumbam (also called kota komma) temple border, and adjoining silk border and pallu to the body and body is cotton warp.
Today Madhava Creations is reputed for its traditional, trendy unique cotton and silk sarees with more than 600 weaver’s production capability in Gadwal .with 20 years of experience in handlooms they are identified with quality products, design innovations and new techniques in handloom silk weaving which has brought some interesting and attractive designs. The Sico Sari (50% cotton and 50 % silk) is of recent origin which is of great demand these days and also to the development in tusser silk and jute sarees and in the finest of silks.
It was no easy task satisfying the quality hungry customers so their disciplined policies enabled them to procure quality materials from other manufacturers. Till date they have only wholesale and they are introducing an online web site to the entire customers so they can purchase on line also at bulk. This will enable as to sell quality and quantity goods at the most competitive prices.
Madhava also carries a wide range of fancy and Tusser, Kalamkari and a complete range south Indian handloom sarees.
Dear customer we have believed, for more than 20 years, which customer satisfaction is our prime objective. This website gives you a complete section / product wise product details to make you’re shopping more easily. Have a great time shopping @ madhavacreations.com.
ABOUT GADWAL SAREES
Gadwal Sarees were traditionally woven in the interlocked-weft technique (called Kuttu or tippadamu here) , often with kumbam ( also called kotakomma) in the borders, and were known as a kupadam or kumbam sari. The silk border was either tassar or mulberry, and the body was often of unbleached cotton, although it may have also contained colored cotton or silk checks. A pure silk version of gadwal saree also existed, usually woven in bright contrasting colors such as canary yellow or lime green.
Most Gadwal Sarees are woven with interlocked – weft borders of contrasting colors. It is believed that the brocading abilities of many of the weavers in Gadwal originate from Banaras, where a local Maharaja sent their ancestors to learn brocade weaving skills. The designs, however, do not show any Banaras influences but are strongly south-east Indian in structure and aesthetic quality. They are often regarded as ‘Puja ‘ Sarees by local women who wear them for religious and festive occasions.
The recent development in Gadwal saree has brought some interesting and new designs. The Sico Sari (50% cotton and 50 % silk) is of recent origin which is of great demand these days. For the Gadwal weavers, source of silk and cotton is Bangalore and they depend on Surat for pure zari.
Gadwal Sarees show strong design links to the silk border – Cotton body Sarees of the eastern Central Deccan. Gadhwal, a small town; around 150 k.m. away from Hyderabad, the capital of Andhra Pradesh makes many saree’s for the main stream south Indian market.
The silk version of the Gadwal Sari usually is woven in bright contrasting colors like canary yellow or lime green. The designs have a strong Southeast Indian influence in structure and aesthetic quality. The weavers source silk from Bangalore and pure zari from Surat. Gadwal Sarees show strong design links to the silk border – Cotton body Sarees of the eastern Central Deccan.
- Gadwal saree is made in cotton in a style influenced by the Benarasi weaves. While the ground of the saree is cotton, there is a loosely attached silk border.
- Copper or gold-dipped zari is generally used in these sarees. The motifs of the murrugan (peacock) and the rudraksh are popular.
- Traditional colors for these sarees are earth shades of browns, grays and off-whites. However, brighter shades have been introduced for the North Indian buyer.